Skip to content

The Social Campus

Revolutionising the Australian Student Journey

As global top-ranked schools—such as Harvard, Cambridge, and Stanford—look to transform student engagement on and off campus, Australian universities are lagging behind when it comes to adopting social media technologies that engage students throughout their educational journey and enhance the learning experience.

  • 37% of current and future students now turn to social first, when it comes to discovering information or researching

  • 22% of Australian universities are now responding to direct messages on social within an hour

  • 40% of Australian universities have centralised social media activity through a core account or cohesive channel strategy

Share this resource

* indicates required fields

Related Resources

Consumer intelligence snacking report: The trends shaping the future of snacking Discover what 60 million real-time consumer conversations reveal about shifting tastes, emerging trends, and the cultural moments driving today’s snack purchases.
A hand reaching into a blue-rimmed bowl filled with golden mini pretzels against a bold red background.

Research & Trends

Consumer intelligence snacking report: The trends shaping the future of snacking

Discover what 60 million real-time consumer conversations reveal about shifting tastes, emerging trends, and the cultural moments driving today’s snack purchases.
Social Media Trends 2026 Download this year’s free trend report and get in-depth data, insight from platform insiders, takeaways for your leadership team, and tactical guidance for analyzing and tracking trends.
Three overlapping business reports titled "Social Media Trends" with red and blue gradient design on a red background

Research & Trends

Social Media Trends 2026

Download this year’s free trend report and get in-depth data, insight from platform insiders, takeaways for your leadership team, and tactical guidance for analyzing and tracking trends.
How can a global hospitality leader scale a unified social strategy across 250+ accounts? Barceló Hotel Group used Hootsuite to centralize their global brand strategy, deliver faster and more consistent customer care, and grow new followers by 46%.
Image for a Barceló Hotel Group case study, showing a woman in a straw hat relaxing in a pool with a floating tray of fruit and breakfast. An overlay states "46% new followers" and includes a small rocket icon.

Case Studies

How can a global hospitality leader scale a unified social strategy across 250+ accounts?

Barceló Hotel Group used Hootsuite to centralize their global brand strategy, deliver faster and more consistent customer care, and grow new followers by 46%.